#37: Build a Business You Love Using Human Design
Build a Business You Love Using Human Design: Align Your Work With Who You Really Are
Today we’re talking about how to build a business you love using human design because when it comes to building your own business, the possibilities truly are endless. As I’m sharing in this week’s episode, entrepreneurs often fall into the trap of following someone else’s formula – whether it’s creating an email list, launching a summit, or running a coaching program – because that’s how “it should be done.” But what if you could build a business you love using human design as your guide? Not only is it possible, but it might just be the missing piece to ensure you create a business that actually lights you up.
Forget the “One-Size-Fits-All”—It’s Time to Rediscover Yourself
When I started building my business, just like many entrepreneurs, I fell into the endless cycle of “shoulds.” You know the drill: create an email list, run a summit, launch group programs all because someone online said that’s how you’re supposed to make it work. But the truth? Most people’s business advice is based on what worked for them—not what will work for you.
It’s so easy to end up somewhere you never intended to go, wondering why your work feels exhausting or out of sync with your real strengths. I’ve definitely been there.
The turning point for me came when I began to really reflect and ask:
What do I actually want?
How do I truly want to work, show up, and spend my energy?
That’s exactly where human design comes in.
Your Blueprint for Alignment – Build a Business You Love Using Human Design
Human design is a tool I use with my clients and for my own growth. It’s basically a blueprint for who you came here to be: how your energy works, your mind-body connection, personality, and how you naturally move about the world. Using human design, you can build a business you love using human design as your guide to uncover what truly feels right for you.
This isn’t a “set it and forget it” thing. You’re always evolving, always peeling back layers of conditioning from family, society, or past jobs. Human design gives you practical language and energetic insight to reclaim your true north and operate from a place of authenticity, not just to avoid harming others, but so you can finally shine in your unique way.
Creating Offers That Energize Me – Build a Business You Love Using Human Design
A huge lesson I learned was to ask myself not what I “should” do, but how I actually want to work. Human design helped me see that there are five main energy types, and each operates in a unique way. Some are designed to initiate, others to respond, and some to wait for invitation—so why expect everyone’s business to look the same?
Let me share my story. I started out with a product-based business selling postpartum mesh underwear. I had a manufacturing background, so at first it was a good fit. But after a while, I found myself drained by the logistical, distance-heavy nature of selling online. What I really wanted was connection—one-on-one relationships, direct impact.
I didn’t have human design to guide me back then, but when I discovered it later, everything clicked. Now, I help others build a business you love using human design, so you can avoid that long detour and move right into energetic alignment.
Adapting My Offers to My Real Life – Build a Business You Love Using Human Design
As I grew, my business evolved, just like I did. I shifted into coaching and consulting, and when my family moved from the US to France, I needed even more flexibility. That’s when I developed my unique mix of one-to-one coaching and Voxer coaching (voice and text-based support). This lets me work with clients in real time, at their own pace, and around my own family schedule. That’s the beauty of building a business you love using human design… your offers can look however you want.
You don’t have to squeeze yourself into someone else’s formula. I’m proof that you can adjust your pricing, packages, working hours, and delivery methods to make your business support you and your life… rather than the other way around.
Messaging That Matches My Energy – Build a Business You Love Using Human Design
Communication is another area where human design changed everything for me. As a projector, I’m meant to be recognized and invited, so I use language like, “I invite you” when talking about my work. When you build a business you love using human design, even your marketing becomes more authentic, more energetically aligned, and attracts exactly the kind of clients you want to work with.
If you find it hard to show up online or feel “seen,” tuning into how you’re designed to communicate can make a huge difference. You’ll stop sounding like everyone else and start resonating with the people who genuinely connect with the energy you bring.
You Always Have Permission to Pivot – Build a Business You Love Using Human Design
One of the most important things I want you to take away from this episode (and from my story) is that you’re never stuck. If your business feels off, you don’t have to burn it down! You can tweak your offers, experiment with new structures, renovate your messaging, or try new delivery methods… all in alignment with your human design.
I’ve pivoted multiple times: I had a product business, membership community, workshops, executive coaching, and eventually more remote work and human design sessions. Each time, I built a business I love using human design as the touchstone, letting my own evolution guide my decisions.
Practical Steps to Build a Business You Love Using Human Design
If you’re ready for a change, here’s my invitation: pick one area of your business (offers, communication, daily structure, or back-end processes) and look at it through your human design chart. I’m offering limited, focused business sessions for entrepreneurs who want practical, actionable next steps based on their own energy blueprint. Together, we’ll make sure you’re not only building a business you love using human design, but that you walk away with clear steps, clarity, and a sense of direction.
You don’t have to go it alone, and you definitely don’t have to settle. There really are infinite ways to shape your business, and you have permission to be as creative as you need.
A Final Reminder About How to Build a Business You Love Using Human Design
Building a business you love using human design isn’t about following someone else’s “rules” or sacrificing joy for success. It’s about centering your work around what feels good for you… your energy, your passions, your schedule, and your unique gifts.
If you want to go deeper or have questions about how to build a business you love using human design, check out this booking link or connect with me on social media. And if you found this helpful, share it or leave a review to support others who are ready for real change.
Thank you for being here. I hope my story gives you permission to discover, design, and build a business you love using human design – a business where you feel excited, fulfilled, and fully YOU every single day.
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Connect with Mary here:
Linkedin: https://www.linkedin.com/in/mary-clavieres-19917a7/
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Voxer: @ maryclavieres
Previous Episodes You May Enjoy:
The Future Belongs to Authentic Self Expression
Behind the Scenes of Mind Body Connection Unlocked Plus a Reflection Activity
Align Your Mind and Body With This Simple Visioning Exercise
Why Letting Go Is Hard and How to Make It Easier
Egypt and Overcoming My Fear of Heights: A Journey in Personal Transformation